iDEVICE: CES
The space was organized around interactive product kiosks and large-format digital displays, allowing attendees to experience real-world smart home applications in an intuitive, guided manner. Integrated lighting, clean material finishes, and controlled sightlines supported both product education and executive-level conversations.
The exhibit balanced architectural presence with functional clarity, delivering a scalable platform designed to engage CES audiences while clearly communicating iDevices’ role within the broader Hubbell ecosystem.
Design: A complex structure with 12 walls tilted at 10-degree angles, creating dynamic corners and a unique visual impact.
Fabric Wraps: Custom patterned fabric wrapped around the angled walls, ensuring perfect alignment and a vivid display.
Interactive Demos: Chef Mike demonstrated the knives' performance, allowing visitors to experience the "Perfect Slice" firsthand.
Engineering: Meticulous design by MC² considered height, weight, and angles for stability and visual appeal.