
At the heart of Amazon’s commitment to innovation and excellence, the Ignite Conference stands out as a pivotal event, dedicated to honoring our Direct Service Providers (DSPs). This year, the conference was elevated by the grand unveiling of the 100,000 Rivian electric vehicle purchase, marking a significant milestone in Amazon’s fleet expansion.

Digital AR
Creating an opportunity to share insights about the Amazon delivery vehicle was paramount so we created a digital augmented tour of the vehicle for self discovery.



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